Revenge Tourism In India And Revival Of Tourism Stocks
We can’t really call it post-COVID travel yet, so we will stick to travel during COVID times for now. In this regard, Indians are doing a great job, and we are hopeful that it is done with the seriousness of the times. Lately, a new trend has surfaced among Indian travellers that is being called Revenge Travel . Travellers have not been able to strike their bucket lists in the last three months, which surely has created a strong urge for tourism. Also, hotels, resorts, car rental companies, tourism boards and every stakeholders involved in tourism have clearly understood that the future game plan will be only to majorly focus on safety, physical distancing and visible hygiene, and are working to come up with very advanced level of cleanliness and contactless services. With these new protocols and SOPs in place, the major requirement of the day is to instill confidence in the minds of travellers. As per a report by McKinsey & Company , titled ‘The way back: What the world can learn